Party time from Dusk till Dawn

Submitted by: TightEnd on Mon, 02/02/2015 - 6:27pm
IT’S PARTY TIME FROM DUSK TILL DAWN
 
Dusk Till Dawn (DTD), Europe’s premier award winning live poker venue, are delighted to announce a multi-year branding and online agreement with partypoker, the leading poker brand of bwin.party digital entertainment plc, the global, publicly listed online gaming company.
 
Later this month, DTD’s online satellites and online tournaments will move to a dedicated DTD tab within the partypoker online poker room, while DTD’s live club will introduce partypoker branding. Plans are in place to promote poker across the UK with a series of unique online and live events.
 
DTD owner, Rob Yong, believes this agreement will stimulate UK wide growth in poker at grass roots level by generating new players both live and online:
 
“I am very excited about this agreement, over the last seven years, with the support from our loyal members and the UK poker community, DTD has grown into the leading live poker brand in the UK. partypoker is one of the best known online poker rooms in the world and are fully committed to the UK market, sharing our ideology of working with the UK poker community to provide a level playing field and a healthy long-term poker ecology, this presents a massive opportunity to re-energise the UK poker scene.”
 
Welcoming the deal, bwin.party’s Director of Games Labels, Golan Shaked said:
 
“We are looking forward to working with the DTD team who have built a hugely successful live poker experience. Using their intricate knowledge of the UK poker scene gives us a fantastic opportunity to reinvigorate the partypoker brand and attract a new generation of players”.