More importantly why bother paying fortunes, believe me it costs fortunes, to be on oddschecker. from working at Canbet in 2003 it was amazing how much it cost to even get a 'spot' on oddschecker never mind stay on oddschecker. If you don't want to compete on price and only want non price sensitive customers (which is fair enough) why spend fortunes advertising in a place which is going to bring you top priced business?
If it like being a car insurer and going on gocompare and expecting people to pay £800 to insure their car with you when other firms are offering the same product for £400. You ain't going to see much business unless you are best price.
Pretty sure they don't pay fortunes to be on ocddschecker these days.
Oddschecker making their money by being an affiliate more than from bookies being on their grids.
Me and you set up Camelarbbet.com. How much you think it would cost us just to appear on oddschecker as one of the firms for all sports? I would imagine top side of £100k minimum as a one off fee just to get on the site for all sports before any affiliate income was added for oddschecker after. I know what Canbet had to pay for the same priviledge in 2003.
Get Tikay to ask them, pretty sure his desk is in the same room a

.