Preflop can be a fold sometimes, flop is the easiest call ever, bet turn.
I disagree, if you hit a nine then you have a good chance of taking his whole stack. The flop isn't the easiest call ever either. I can see how a raise here, especially an overbet, could be a useful tool. So many scare cards to an overpair can hit the Turn, so surely the re-raise on the flop is at least worth considering?
If you raise the flop it is likely you have - AA/ KK / 9-x / 77 / T-8 / hearts - His equity against this range is probably not great enough to call when he has QQ/KK, if he has AA well then yes there are a couple of scare cards on the turn but you raised UTG and called a re-raise from an OOP player which makes it far more likely that you do not indeed have hearts or T-8 and his call is still pretty marginal at best.
You hit a set 1 in 7.5 times,
You still lose 18% of the time you flop a set to a pair higher than yours
1 in 7 times an A flops when he has KK and you won't stack him
1 in 3.5 times a K or A flops when he has QQ and you won't stack him
so unless you have pair value (which IMO has large RIO unless you are a great player in comparison and he is predictable) then you can't go around playing TT for set value alone in this spot.