oh and on top of the tv money is the increase in shirt trackside and other sponsorship deals
but why would one of the top 4 supported clubs worldwide need an increase in money from shirt sales. and surely with such a fanbase they should already be getting some of the best sponsorship deals in the game
Yes they should, but unfortunately its not as easy as that. If Celtic and Rangers where to sell of individual rights to their games they'd make more in TV revenue than most other clubs in the world, however this is not possible due to a contractual agreements they have in place with the SPL.
In regards to shirt sponsorship, we have a deal with Carling that if in the Premiership would be worth 10 fold same as the deal we have with Nike.
its ignorant to suggest that Celtic and Rangers would be lucky to finnish top 10 in the EPL thats just not true.
All this has to be balanced up with your socio-political conscience as well, Celtic are in bed with two many corporate evils and personally I am not for us selling what soul we have left to the devil its bad enough we have Dr Death and Dermot "I'm so corrupt I should buy an Itallian club" Desmond, I am not sure that I would want some multi national capitalist coming into my club.
However it seems we are going to get some investment from this fella that runs GAP. He has just purchased 3.2% of ordinary Shares we will need to wait and see what happens.